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The first few times I brush a cat's teeth, they fight it.... then they decide they LIKE IT and I have to hide my own toothbrush(es), or they climb up on the bathroom counter and gnaw at them trying to brush their own teeth. I've even had a cat follow me into the bathroom, stand on the counter and head-bonk my elbow while I'm trying to brush my teeth because they want me to brush theirs.
I don't know what it is about this toothpaste, but they love the stuff, and having their teeth and gums rubbed with the little brush seems to bliss them out. The only negative is that the rubber finger-tip brush is a useless waste of materials... they don't like it and it falls off my finger when I try to use it anyway.
Want to add a new means of making your cats happy to your arsenal? Brush their teeth with this stuff... they'll fight you the first couple of times, then they'll come running for you to do it more.... showing their silly side in the process.
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